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To stay competitive today, fashion brands must be consumer-centric, transparent, and speedy.

09/02/2017
02/02/2017

Fashion giant Ralph Lauren Corp, whose designs are sashayed on Hollywood's red carpets, has unveiled plans to trace wood pulp used in its clothes to avoid buying from regions destroying forests or violating human rights.

06/01/2017

As a watershed year for mobile commerce in all of its forms concludes, some experts have a clear vision of the platform’s year to come and distant future.

05/01/2017

The  smartwatch market may be in a state of flux, but that hasn’t deterred Fossil Group from dipping its toes in the water. The timekeeping giant released dozens of models in 2016 from well-known brands such as Michael Kors, Diesel, Chaps, and Kate Spade, and now Armani Exchange is joining the party.
 

05/01/2017

As social platforms continue to launch live video, several are upping the ante by integrating 360-degree viewing capability — and Twitter is the latest to follow suit.

05/01/2017

Everything from helpful robots to interactive mirrors to shelves embedded with sensors; tomorrow's retail stores are taking page from their online rivals by embracing advanced technology.

BOF
03/01/2017

After six months of uncertainty, BoF examines the challenges facing fashion as the UK government carves out a Brexit strategy.

BOF
03/01/2017

British fashion brand Superdry has partnered with innovation firm Seymourpowell to create an interactive smart mirror that lets customers to digitally try on pieces from the new winter collection.

19/12/2016

BoF and McKinsey & Company's in-depth report, The State of Fashion 2017, examines the trends that shaped the global fashion industry in 2016, from pervasive uncertainty to the deepening of discount culture.

BOF
19/12/2016

As you slip into heels or a tux to toast the New Year, you probably won’t be thinking about the fact that the leather in your shoes polluted drinking water in Indian villages, or that merino sheep were made miserable for your suit—and François-Henri Pinault doesn’t want you to have to. This year, the 54-year-old Frenchman is toasting the results in his 2016 sustainability report. The fashion industry pollutes heavily and relies on subsistence-wage earners and poorly treated animals. So the chief executive of Kering, which owns 16  brands, including Yves Saint Laurent, Gucci, Boucheron, and Puma, in 2012 set a series of goals to be met in four years that address every damaging aspect of the supply chain.

12/12/2016

What do Burberry and Tommy Hilfiger’s experiments in ‘see now, buy now’ tell us about how fashion immediacy might evolve in 2017?

BOF
11/12/2016

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